Online Reputation Management

Most people look you up on Google before doing business with you.* If they see anything negative, regardless of whether it is true or not — they’ll go elsewhere. Online reputation management hides unwanted search results and replaces them with positive websites, articles and reviews. On an ongoing basis, we monitor when your business is mentioned on a blog, review website or forum and deal with each mention individually.

Examples of unwanted results:
Biased articles on an online publication
Negative blog posts on a personal blog
Poor reviews of your business
Detracting forum comments
Smear campaigns by a competitor

Finds existing posts, articles and reviews about your business.

Receive alerts via email whenever new posts appear

Identify and alert you via email of negative/damaging posts

Build or boost your online reputation and presence
Hide unwanted search results and replace them with positive

Increase the number of
Implement systems to get satisfied customers to post positive reviews online

Simply put, Google ranks pages in order of popularity. Unfortunately, that can sometimes include outdated, inaccurate and misleading material. And the longer that material appears, the more new customers it scares off.

To fix this problem, we make your business’ positive pages “more popular” than the negative pages. We don’t actually delete any webpages (only the person who posted it can do that), instead we simply make unwanted pages about your business rank lower in search results so that virtually no one ever sees them.

While that may sound simple, it actually requires an incredible amount of time and effort.

  • Promote positive reviews and press releases about yourself or business.
  • Create viral effects of new positive publicity about your business.
  • In the end you see results, gain back any business you would have lost with negative publicity and your future employer sees positive results when they search for you.
    Effective Search Techniques
    Removal Of Undesirable Information
    Replacement With Positive Information
    Ongoing Monitoring
    *78% of U.S. adults believe it is very important to look up … businesses online before [doing] business with them.”— Harris Interactive for InteliusM, 2010